We are very excited to announce the acquisition of Pipes. Our discussions began late last year & after due consideration we believe the technology the team at Pipes have built out will be particularly useful into what we are trying to do with Brands & Influencers online. Having validated our model offline, we believe this acquisition will help us make the move online. Digital is truly the future with brands putting a lot of their focus online. We believe the team’s experience with content creation & deployment will give us the head start we are looking for.
The deal will consummate in cash & stock. The app will be pulled off the market as Trybeca is looking to take the technology behind Pipes further.